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08.04.2019

Born Awards 2019

Jacqueline kettle wins the Born Awards 2019 for technology
 
Milan, 8th April 2019 Jacqueline kettle by BUGATTI wins the Born Awards 2019 in the Technology category in Italy, the design competition devised by Jean-Christophe Chopin.
 
The award conceived by Jean-Christophe Chopin, in partnership with Land Rover, now in its ninth edition, this year celebrates products that stand out not only for aesthetics and functionality, but also for the degree of "desirability".
 
Jacqueline is exhibited together with the winning products of the other categories of the Born Awards 2019 during the Milan Design Week from 9th to 14th April at the BORN exhibition space in via Palermo 11 in Milan, in collaboration with Land Rover.
 
"This acknowledgment proclaimed at the international design industry's main event once again confirms our vocation for the development of design products capable of arousing emotions" - declares Clemente Bugatti, CEO of the company. - "Jacqueline makes the traditional tea ceremony a chic and contemporary experience... warm up your style."
 
The kettle dedicated to the perfect tea lovers, born from Innocenzo Rifino and Lorenzo Ruggieri’s creativity, combines IoT technology and style in an amazing way: it enables to check every feature of the infusion process and when in use, its base becomes bright.
Its shape recalls the iconic one of a bag and it’s inspired by the traditional ceramic teapot, here reinterpreted with a contemporary spin. Perfect for connoisseurs and lovers of tea, it allows you to manage every aspect of the infusion, from the water level to the temperature, that can be regulated at a precise degree from 40° to 100°C, to the keep warm function, used to maintain the water at a pre-set temperature for up to one hour.
The simple and intuitive Bugatti B Chef app (available for iOS and Android), allows you to personalise setting for each day of the week, from programmed temperatures, to time schedule, keep warm and baby food water (which brings the water to a boil before reaching the pre-set temperature for the baby bottle).
Style details, the body made of 18/10 stainless steel, the PCT Tritan handle, make Jacqueline a refined and technologic electronic kettle.
 
The creation of the Born Awards stems from the eclectic approach of the BORN team, the platform that collects and supports the creativity of the best national and international companies, which make design their flagship. A gallery that shows the best of design, stimulating young creatives and celebrating talent in all its forms.
 
A recognition that, since five years, has also found the support of Land Rover that has chosen to support creativity thanks to a lasting partnership that is based on mutual awareness of the importance of design and on the shared belief of common principles: innovation, creativity and the importance of beauty without borders.
 
This year more than 7000 creatives from all over the world participated in the competition, 1000 from Italy, who presented their candidacy.

Born Awards 2019